Clickguard Pros and Cons
- It helps you to target better leads which in the grand scheme of things helps to increase your overall conversions. It's an essential product to have for PPC adds.
- clickbot protection
- filtering the bad traffic
- prevents clickfarm attacks
- Intelligent fraud detection.
- Improved Pay per click revenue.
- Data reporting to help generate insights for optimization.
- monitoring tools could have been bit better
- As a strong and useful tool, it baffles me why they don't support more languages.
What is Clickguard?
Stands at the forefront of digital marketing innovation, primarily revolutionizing the security and efficiency landscape of pay-per-click (PPC) advertising. Since its inception in 2016, has been pivotal in safeguarding its clients’ budgets, effectively curbing the impact of click fraud. The platform excels in detecting and thwarting non-genuine traffic, including bots and fraudulent clicks, which can deplete advertising funds and distort campaign analytics.
This service is distinguished by its tailor-made, fully automated solutions for click fraud prevention, coupled with in-depth analytics reporting. This empowers advertisers with instantaneous insights and enhanced control over their advertising campaigns, fostering an increased return on investment. Its seamless integration with major ad platforms like Google Ads and Meta Ads amplifies its value, positioning it as an all-encompassing tool for advertisers aiming to safeguard their investments and maximize ad efficacy in the dynamic and competitive realm of digital advertising.
Why Use Clickguard for Your Ads?
ClickGUARD meticulously analyzes your non-genuine traffic, offering a deep dive into the worth, behavior, and motives behind each click. This enables a refined optimization for intent on a per-source basis.
Elevate the Caliber of Traffic
Boost Conversion Rates
Safeguard Your PPC Investment, Effortlessly Combat Click Fraud
Shield your PPC endeavors from unethical competition.
ClickGUARD introduces cutting-edge click fraud prevention technology, blending threat assessment, unique device identification, and ISP/geolocation tracking for round-the-clock protection. This approach ensures your budget is allocated towards legitimate leads, not fraudulent activities.
Only 60% of web traffic is human, with the remainder being bots. Negative bots can engage with your ads, hinder your website’s performance, and distort PPC data.
ClickGUARD’s bot identification and mitigation capabilities effectively restrict, obstruct, and reroute harmful malware, while maintaining access for beneficial bots.
Popular features found in PPC Software
- Block click fraud, ad fraud and fake
- Visitors Analytics Google
- Real-time blocking
- Set up filters to identify users or traffic that may be considered spammers.
- Features a user-friendly interface that allows easy customization according to your needs.
- Continuous Learning and Improvement
- Immediate and Automated Fraud Protection
- Mobile Click Fraud Tracking - Click to Call and Call Extensions
- Conversion Intelligence
- Stop Suspicious Devices with Advanced Fingerprint Detection
- Track All PPC Channels
- Analyze User Behavior on Page
- Larger Refunds with Google Click Fraud Report
- Certified Google Partner
- Free Mobile App for Android and iOS
- Exclude VPN traffic
- Industry-based data
- Auto exclude ips and users on Google and Facebook ads.
- Fraudulent behavior session recordings
How Does Clickguard Work?
Enhances PPC campaign effectiveness by distinguishing and eliminating non-genuine clicks. It employs cutting-edge technology for click fraud detection, like analyzing threats, recognizing distinct device identities, and tracking ISP/geolocation. This ensures continuous defense against fraudulent activities. Moreover, capabilities in managing bot interactions focus on blocking harmful bots while allowing beneficial ones, improving traffic relevance and boosting conversion rates, thereby securing PPC investments.
Types of Click Fraud Detected
- Competitor Clicks: Detects when competitors exhaust your ad budget to hide your ads from potential customers.
- Fake Bot Traffic: Identifies and blocks clicks from malicious scripts and bots.
- Click Farm Networks: Addresses targeted disruption by click farms.
- Anonymous Proxy Clicks: Catches fraudster clicks coming through proxies and VPNs, masking real locations.
- Data Scraping Servers: Identifies traffic from datacenter servers used for content scraping.
- Rogue Web Crawlers: Detects various automated crawlers like spiders, rank trackers, and ad impression generators.
- Hijacked Applications: Targets malware-infected apps generating false traffic impressions.
- Ad Fraud Display Networks: Recognizes fake traffic impressions and clicks from certain ad placement networks.
Advanced Features
Provides the fastest, most effective solution to your PPC problems. It’s an essential tool for any serious PPC marketer looking to take control of their campaigns.
